Launch a Med Spa

There's a med spa opening on every other corner in America. Some will do $2M a year within 24 months. Most will be closed or struggling within 36. The difference isn't the lasers or the injectables — it's whether the owner built a business or just opened a clinic. This book is the operating manual that separates the two.

Inside this book:

• The med spa business model: why it works and what it really takes
• Regulatory requirements: medical directors, licensing, and scope of practice
• Treatment menu design and the equipment investment decisions that matter
• Pricing for membership and packages — the recurring-revenue play
• Marketing, social proof, and the celebrity treatment economy
• Hiring providers (RNs, NPs, MDs) and structuring incentives
• Multi-location strategy and the path to a sellable brand

For founders entering one of the fastest-growing wellness categories in the country.