The Library · Industry Playbooks
by Omni Editorial Team
Build a profitable wellness business in a $6.8 trillion industry — covering eight business models, real failure rates, pricing, retention, and the operational fundamentals most operators miss.
Members pay $16.00 — half the cover.
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About the book
Contents
Disclaimer
The content of this book reflects the opinions and perspectives of the Omni Editorial Team and is provided for informational and educational purposes only. It does not constitute legal, financial, investment, tax, accounting, medical, or other professional advice, and should not be relied upon as such. Readers should consult a qualified professional before acting on any information presented. Omni Incubator disclaims any liability for decisions made or actions taken based on this material.
The global wellness economy is worth $6.8 trillion and growing at 7-8% annually. Yet up to 81% of fitness studios close in their first year. The market is enormous — the failure rate is devastating.
This book closes the gap between demand and operational readiness. It covers eight distinct wellness business models — gyms, personal training, coaching, supplements, spa/recovery, telehealth, corporate wellness, and retreats — each with different capital requirements, margin structures, and regulatory obligations.
You'll learn pricing and packaging, financial planning, programming design, client retention (the single most important metric in the industry), marketing, and scaling. Every chapter ends with key takeaways and action items designed to translate information into results.
